Maveryx Program Branding
Developed Alteryx's Maveryx visual identity, creating cohesive designs that enhanced brand recognition and engagement, effectively communicating core values and mission.
Analytics Champion Campaign and Character Design
Developed Ana the Analytics Champion, a character embodying Alteryx customers, along with the campaign's logo, icons, and key visuals, driving the campaign's identity and engagement.
Glaciers Goodies Brand and Product Development
Led comprehensive branding and product development for Glacier’s Goodies and Gear, overseeing every aspect from concept to market, including product design, branding, packaging, and business strategy.
Alteryx Branded Illustrations
Developed sets of scalable illustrations to enhance Alteryx's branding across a wide range of print and digital materials, ensuring versatility and visual cohesion.
Lost in Discovery Campaign Branding
Led the design and art direction for Seattle Public Library's dynamic campaign to inspire young readers, creating vibrant visuals, logo design, library cards, and more.
Custom Product Promo Playing Cards
Conceptualized, designed, and illustrated custom playing cards that became a popular swag store items and prizes item at events, showcasing lasting impact and appeal.
AI Platform for Enterprise Analytics Sub-Brand Logo Development
Developed design iterations for Alteryx’s AI Platform sub-brand logo, showcasing my contributions and additional designs that led to the final approved version.
SnacTank Expo Branding
Transformed SnacTank's identity for their 'Shark Tank'-style competition, designing impactful expo branding that resonates with global entrepreneurs in the snack industry.
Kana Cards
A personal design project to create an educational Hiragana chart as well as Hiragana playing cards that double as flash cards.
Direct Mail Campaigns
Direct mail campaigns created for World Vision that aim to raise awareness about the hardships faced by individuals in less fortunate countries.
